* Top Stories * Headlines * Views * Trends * Solutions
Sunday November 23rd 2014

Watch out TV, younger viewers are getting their info from social media

A new survey from Pew Research confirms what you’ve long known: Americans are increasingly getting their news from the Internet and social media. But while the rise of new media has dealt an irreparable blow to print and radio, it has not damaged the reach of television — until now.

Fifty-five percent of those surveyed now see news on television, which is more or less the way it has been for 15 years. Meanwhile, 39 percent now see news on online and mobile platforms, up from 29 percent in 2008. Nineteen percent saw news on a social-networking site, up from 9 percent just two years ago.

But the real shift has taken place with consumers under the age of 30, whose media habits will determine the future of the industry. Only one third (34%) of adults aged 18-29 saw news on a television the day before they were polled, down from one half (49%) in 2006. Meanwhile, the same amount (33%) saw news on a social-networking site the day before they were polled, up from one eigth (12.5%) in 2010 — a 260 percent increase.

Read more: Politico.com

Share This Post

More from category

Giants fans get to wear virtual Super Bowl rings
Giants fans get to wear virtual Super Bowl rings

The New York based augmented reality developer Goldrun has had quite a start in creating fun engagement platforms for [Read More]

Samsung’s new 3D TV has gesture-controlled Angry Birds
Samsung’s new 3D TV has gesture-controlled Angry Birds

The world’s largest HDTV? Not quite, but it’s certainly amongst the biggest, and definitely up there in [Read More]

Two screen TV viewing is here to stay
Two screen TV viewing is here to stay

Two-screen viewing has taken hold. More than half (52%) of adult cell phone owners now use their devices for diversion, [Read More]

75% with Internet-connected smart TVs regularly watch online video
75% with Internet-connected smart TVs regularly watch online video

New market research from Parks Associates finds the percentages of U.S. smart TV owners who use this Internet-connected [Read More]

3D movies dropping in box office sales
3D movies dropping in box office sales

As the cost of viewing a film in 3D continues to rise within the United States, cost-conscious consumers are passing up [Read More]

We want more mobile TV says new Dyle report
We want more mobile TV says new Dyle report

The Mobile Content Venture (MCV), a joint venture consisting of 12 major broadcast groups that operate the Dyle™ [Read More]

Will 3D Sports survive?
Will 3D Sports survive?

#3D #sports future still uncertain says #BBC. Talking to 3D Focus during the Wimbledon Tennis Quarter Finals yesterday, [Read More]

Join the Association

NEW! Coming Soon

Subscribe Today

WIN a Virtual Achiever Award!