Young men are so attached to their mobiles that they would prefer to give up television for a year than their handsets, according to a new study.
DDB Worldwide Communications Group’s Life Style Study looked at men’s attitudes to the internet, social media and technology.
It found that 54% of 18-34 year olds would rather go a year without watching TV than be without their cell phone; only 38% of the 35-49 age group felt that way.
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