Cisco today announced findings from the Cisco IBSG Omnichannel Banking Studyof 5,300 consumers in five developed countries (Canada, France, Germany, U.S. and U.K.) and three emerging countries (Brazil, China and Mexico). The study shows consumers want banks to deliver financial advice and banking services through both virtual and physical channels, ushering in a new era of omnichannel banking that provides customers with services in a manner most convenient and personalized to their needs.
To address the omnichannel banking trend, Cisco also announced the Cisco® Remote Expert for Retail Banking Smart Solution, which helps enable virtual face-to-face meetings via high-definition video between customers and specialty lending, wealth management and other types of banking advisers — from any bank branch, in real time. Cisco Remote Expert for Retail Banking helps enable banks to maximize the efficiency and productivity of financial services advisers so they can capture customer business at first contact, providing the personalized customer service the customer desires.
