‘m-Commerce’ Archives
Mobile commerce big and getting BIGGER
How big is mobile commerce really? Well according to a recent infographic by German Internet statistics company, Statista, The number of smartphone and tablet users has increased fourfold over the last two years. There are currently close to 120 million smartphone users in [Read More]
Four times more Girl Scout cookies were sold with smartphone sales than a year ago without the tech.
The Girl Scouts have now released their mobile commerce results after having sold cookies using this technology for the first time, and the outcome was exceptionally promising. Thirty councils of Girl Scouts – representing over 40,000 troops – announced earlier in 2012 [Read More]
Bankers say mobile wallets are big opportunity with big hurdles
Sitting in front of a room full of bankers at the Mobile Banking and Commerce Summit in San Francisco, some of the biggest players in the burgeoning mobile wallet space wasted no time Tuesday tackling that question. The query itself suggested that banks still don’t [Read More]
Bar codes are the new darlings of mobile commerce
Bar codes are increasingly popular as a way to link mobile users with in-store product information or campaign-related content from a poster or print ad. However, bar codes are also increasingly being used to enable mobile payments, often giving merchants and consumers a [Read More]
Mobile commerce has quadrupled in just four years
Over two-thirds of smartphone users now shop online using their device, according to new research from eDigitalResearch and Portaltech Reply, quadruple the number that did so two years ago. In the two years to June 2012, the number of people using their smartphone to shop [Read More]
Paypal offers to turn website into mobile commerce site in under an hour
PayPal is offering a shopping cart plug-in that can help turn e-commerce sites meant for desktop PCs into a mobile-optimised store in less than an hour, as part of its efforts to make payment easy on the phone. This “Mobile Commerce in a Box” concept means [Read More]
Paypal-Nielsen study shows mobile is 48% of all web shopping
In an industry thought-leadership event yesterday, Paypal announced some statistics from its mobile commerce study conducted by The Nielson Company: Mobile shopping comprised about a quarter (23%) of all online shopping in 2011, nearly six times its share (4%) of the [Read More]
Mastercard study identifies top countries ready for mobile commerce
A new study from MasterCard found that although the United States is ready for mobile payments, nine of the 10 countries most set up for the technology are in Africa, the Middle East and Asia. The “MasterCard Mobile Payments Readiness Index” examined 34 countries to see [Read More]
Mobile marketing plus mobile commerce driving small business growth
Web.com Group, Inc. published its latest Small Business Mobile Survey, which looks at small business growth and the tools and resources being used to drive that progress. Incredibly, the role of mobile has never been more pronounced in the success of small businesses than [Read More]
Money is going mobile – that means your cash, credit cards, checkbook and wallet
Mobile payment hasn’t become the de facto method of financial transactions just yet, but it is projected to overtake those archaic checkbooks and bank notes you’ve been lugging around. Our friends at SapientNitro have compiled research to create this infographic, which [Read More]
