‘Beauty & Fashion’ Archives
Angry Birds launches baby clothes line with SwaddleDesigns
Fresh from opening pre-orders for the official Angry Birds cookery book, Rovio Mobile has unveiled yet another merchandising spin-off. This time, the products are baby clothes and items. The company has signed a deal with SwaddleDesigns, which is releasing branded receiving [Read More]
New Balance retailer lauches mobile augmented reality game to drive sales
Sporting apparel retailer New Balance is driving consumers to its recently opened flagship New York store with a scavenger hunt campaign where consumers can win free athletic shoes and other prizes. Using augmented reality, gamers collect virtual batons around the city via [Read More]
Tommy Hilfiger adds mobile incentive to Glamour readers
Tommy Hilfiger is offering consumers 20 percent of their next online purchase via a mobile bar code initiative. The company is offering the deal to Glamour readers. Glamour is featuring SpyderLynk tags throughout its September issue, where advertisers are placing the mobile [Read More]
3D comes to fashion and perfect fit
Human Solutions and the Berlin University of Applied Sciences (HTW) are now working together in a long-term and project-oriented cooperation. The objective of this cooperation is to integrate currently available modern technologies into the education programs of apparel [Read More]
Virtual fashion show is a huge hit!
The University of Salford’s annual graduate fashion show incorporated the latest in digital technology with a virtual catwalk at Umbro’s design studio in Dale Street, Manchester. [Read More]
EZface lets you ‘try before you buy’ with new makeup app for smartphones
EZface, the leading virtual makeover technology company, is introducing an app designed for both iPhone and iPad which will integrate seamlessly with the company’s ‘try before you buy’ in-store kiosks and web applications to provide a comprehensive multi-platform [Read More]
Super cool mobile shopping app for fashionistas
Fashion portal SheShops.com has launched a free iPhone app, which allows members to share their must-have fashion finds. The app gives women the opportunity to show off their stylish finds to friends and other members of the SheShops community through “virtual [Read More]
The world’s first 3D bikini is here!
Continuum, a fashion and design company that prides itself on its integration of technology with high design, has partnered with 3D printing company Shapeways to create something new and never-before-seen: the first 3D printed bikini. [Read More]
Want new shoes? No problem just ‘print’ out a new pair on your home 3D printer
Imagine being able to print your own shoes or keys. Some top engineers are betting that home fabrication machines could soon be as common in the household as toaster ovens. They sound cutting-edge, but 3-D printers have been around for more than 20 years. Until recently, [Read More]
Fashionistas get a peek at worlds first 3D body scanner for a virtual dressing room experience
Nearly 200 fashion retailers, e-tailers and brands were the given the opportunity to use a prototype of the world’s first 3D body scanner developed specifically for consumers to use in the home or within retail outlets. The revolutionary NX-16 scanner prototype from 2, [Read More]
