‘Airlines’ Archives
Quantas giving passengers in-flight iPads
Australian airline Qantas will provide economy and business passengers on all 767 flights with iPads, a move that pushes the state of in-flight entertainment forward. Not only will iPads make flying Qantas more attractive to economy and business customers, the addition will [Read More]
Quantas replacing 1300 staff Blackberry phones with iPhones
RIM has already been feeling the sting of lost customers. That sting isn’t getting any gentler, as Qantas just outlined plans to replace all 1,300 BlackBerry phones in the fleet with iPhones. As the airline explains to The Australian, a mix of cost overhead and [Read More]
Lufthansa launches social media app for Facebook and Foursquare
#Lufthansa’s “Blue Legends” #Facebook app is one of the first 10 “Connected Apps” to be offered as a product of #Foursquare‘s new development platform. In a nutshell, Foursquare now allows developers to create apps that offer customized experiences to customers [Read More]
JetBlue Airways launches gamification marketing campaign
JetBlue Airways is about unveil an online game-show marketing campaign that features contestants appearing via Skype video, an oily game-show host, and a Vanna White-style side-kick. And did we mention the talking billboard at Boston’s Copley Place shopping mall? The [Read More]
Meet AVA the virtual avatar assistant coming to NYC airports
The Port Authority of New York and New Jersey announced last week that life-size digital projections of customer care representatives will start work this summer at three airports. After the Port Authority reviewed about 10,000 comments from the public, they found that [Read More]
Southwest ranks first for best customer-focused travel website
Southwest ranks first for overall customer experience for fourth year running; Expedia, a close second, is tops among OTAs — Continental ranks first for overall technical quality — More than any other site, panelists associate the positive brand attributes [Read More]
Alaska Airlines goes mobile with new website
Alaska Airlines launched a new mobile website today that provides customers quick and easy access to their most important travel information from a mobile device. The site allows customers to track their Alaska Airlines Mileage Plan status, obtain mobile boarding passes for [Read More]
KLM Royal Dutch Airlines uses social media to get and keep customers with a very unique idea
A rather novel program being introduced by KLM Royal Dutch airlines this week appears to have combined at least a few of these historical precedents. Relative latecomers to the social media party, airlines are quickly becoming sophisticated users of online networks, not [Read More]
